Mashas Gel Polish – new professional gel polish!
Today I want to introduce you to my own brand of gel polishes – Masha`s Gel Polish. Why Masha? Because my name is Masha and this is my brainchild! As you probably know, among professionals there are eight basic criteria by which to determine the quality of gel polish. In this article I will tell you if Masha`s Gel Polish meets these criteria. So, let’s begin!
1. Long lasting wear
The first and most important criterion for quality gel polish is its duration on the nail bed without loss of gloss, without peeling, and without chipping. It’s worth noting that this doesn’t only depend on the polish. Long lasting wear is also very strongly influenced by:
- The quality of preparation of the nail plate for the coating.
- The use of suitable primers, base and top coats, and the quality of their application.
This mix of high quality components and proper application gives the polish its longevity. My collection consists of all the necessary components: primer, base, top, or matte top. I have been working exclusively with these materials for a long time and I love them! In my Instagram you will find many examples of high level coverage after 4 or even 6 weeks.
You can also find other posts with the hashtag #mashasgelpolishlasting with more details about how long my materials last. Of course, I’m not saying that you should wear gel polish that long; 
For the health of your nails, you need to change the coating every two to three weeks. However, with these examples I want to draw your attention to the quality of my products.
2. Professional gel polish must be easy to remove
It takes no more than 15 minutes to remove Masha`s Gel Polish with the standard means of doing so: with a machine or by soaking. This significantly reduces the session time, so you will be able to receive more clients during the work day.
3. The “right” consistency
A professional gel polish should not be too liquid or too thick. It should be “just right”, like Masha`s Gel Polish collection! That is why the polishes are easy to apply, have good adhesion and do not bleed. This is ideal for those who are new to the beauty industry and for those artists who value their time and use only quality materials.
4. A handy brush
The brush itself is easy to hold, and its shape allows you to apply polish with precise strokes. Another plus for those who are just starting their career in nail service.
5. No toxic chemicals
Professional polishes are characterized by a harmless chemical composition. Masha`s Gel Polish has a Material Safety Data Sheet, or MSDS for short. In six pages, this document describes the properties, chemical composition and confirms the absence of toxic substances in Masha’s Nail Polishes. Accordingly, these products do not harm your nails and do not cause allergies. You can download a copy of this safety data sheet and read more about it in our online store.
6. No smell
Masha`s Gel Polish has no strong odor, so it will not irritate your nose or eyes, considering how many hours a day you have to work with them.
7. Wide variety of colors
Masha`s Gel Polish collection today has 147 colors, and we will continually add more. Last year alone we added 27 new colors. Also, in the collection you will always find different shades of medium and high saturation – pigmentation. Masha`s Gel Polish has:
- A large collection of nude (camouflage) colors – 23 different shades.
- Cat eye effect
- 9D cat eye effect
- Crystal cat eye effect
- Chameleon.
- Sparkles (glitter).
- Platinum Collection.
- Neon colors.
- 6 nude base colors.
- Temperature gel polishes which change their color depending on body temperature.
- Three shades of white: milky, warm and cool.
8. Affordable price.
In the US market, professional gel polishes start at $15 and go up to $25 per bottle (sometimes even higher). Masha`s Gel Polishes cost only $7 for 15ml, and with discounts, even less – $5.25 for a 15ml bottle! This price is at least 3 times less than competing brands, but the effects and the quality is the same. This is a very important point when choosing materials for opening and developing your own business in the beauty industry.
To sum it up
The perfect gel polish must meet at least 8 criteria:
- Durability
- Easy removal
- The “right” consistency
- Comfortable brush
- No toxic substances
- No strong odor.
- Great variety of colors
- Reasonable price
When creating the Masha`s Gel Polish brand, I tried to take into account all these factors and now I am proud to present to you my professional gel polishes. I am sure you will love them as much as I do!
Truly yours,
Masha
